When it comes to Facebook, most businesses struggle once they move beyond the basics of boosting posts and creating simple ads. One of the primary reasons that Facebook ads succeed or fail comes down to targeting, retargeting & data analysis.

Even if you can craft a great ad, you won’t succeed if it reaches the wrong audience. Even if you reach the right audience, one time isn’t going to do the trick. And if you don’t know who is clicking, who isn’t and why or why not, then you’re flying blind.

We have the tools and experience to make sure your ads reach the right people, the ones that are most likely to become you costumers in the future. We give you data driven results.

We provide a full range of services to support you and your advertising on Facebook.

Strategic Planning

Before we start implementing your Facebook ad campaign, we need to do some initial research and planning. Having an overarching, strategic plan is critical to success.

Market Research and Analysis

We will do a thorough demographic and psychographic research and analysis of potential target audiences for each of your campaigns.

Creative Phase

Our design team will work with your team on the creative phase along with getting to work searching for stock images and designing images for the various ad types and campaigns.

Insights and Optimization

This is where we analyze your campaigns to find “low-hanging fruit” to capitalize on and scale out better performing campaigns and ads. Over 70% of strategic plans fail. The key to success is measuring your results and adapting your plan as necessary.

Reporting and Tracking

We will send you regular reports of the campaign performance, progress and insights into what we should focus on, change or improve.  You will also have access to Facebook’s reporting, which will track many different measurable such as CTR’s, CPC’s, CPM’s, CPL’s, CPS’s, etc.